When I first saw the promotional one-sheet hanging in a theater lobby, my first thought was, âBlumhouse isnât really putting out a horror movie about a killer stuffed bear, are they?â Then again, this is the same studio that recently belched-out a flick about a haunted swimming pool, so maybe it wasnât such a stretch.
But about a half-hour into Imaginary, I found myself wishing it was about a killer stuffed bear, with snotty, eye-rolling emo teen Taylor (Taegen Burns) as its first victim.
The snotty, eye-rolling emo teen is a tired trope thatâs not only massively overused, itâs generally a strong indication that the entire movie will walk a familiar path. In horror, one of two fates befall snotty, eye-rolling emo teens: Either they die or, more often, have an epiphany over how snotty theyâve been to the protagonist. Either way, waiting for either requires a lot more patience than I want to endure.
In Imaginary, the object of Taylorâs wrath is stepmom Jessica (DeWanda Wise), a successful childrenâs book author who had the audacity to marry her dad (Tom Payne), then show nothing but kindness to her and little sister Alice (Pyper Braun). That relationship gets even rockier when the family moves into Jessicaâs old childhood home, though Jessica was actually sent away to her grandmotherâs at age five after Mom died and Dad went crazy.
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Bear Noir |
Unfortunately, it turns out the imaginary friend is some kind of monstrous entity from Jessicaâs own childhood, who snatches kids away to the âNever Ever,â some kind of labyrinthine netherworld (alasâŠno killer stuffed bear). Itâs at this point where Imaginary also commits one of the most egregious sins in horror: Virtually all of the backstory and missing pieces to the narrative are provided through lengthy verbal exposition. Worse yet, itâs explained by a secondary character, Jessicaâs eccentric neighbor and former babysitter Gloria (Betty Buckley, channeling the same old loon she played in The Happening). Until then, she hadnât even been a factor in the story.
Thatâs a lot more plot, backstory and world-building than a movie like this needs, especially since most of it is highly derivative. What was wrong with simply having a disgruntled bear? Decent performances help a little (even Burns makes a convincing snotty, eye-rolling emo teen), as does attractive production design depicting the Never Ever. But for a horror movie called Imaginary, there ainât much horror or imagination.
EXTRA KIBBLES
IMAGINARY: EXPLORING THE NEVER EVER - An pretty decent making-of featurette with cast/crew interviews.
AUDIO COMMENTARY - By director/co-writer Jeff Wadlow & actor/exec producer DeWanda Wise.
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